Throughout history, the popularity of the barbershop for men has ebbed and flowed as societal trends change. Today, as men are increasingly taking a heightened interest in their appearance and overall well-being, the barbershop has evolved into an oasis from the daily grind—a place where guests can embrace their manliness while treating themselves to the self-care and relaxation they need in order to offset the stress of modern life.
At Men’s Spa Salon, we pride ourselves on being “not your grandfather’s barbershop.” Instead, we strive to take the most beloved aspects of the traditional barbershop and upgrade them for the needs and desires of the modern man.
History of the Traditional Barbershop for Men
Between the late 19th century and the mid-20th century, barbershops in the U.S. enjoyed a golden age during which men would visit them on a weekly—and sometimes daily—basis for a haircut and shave, as well as the chance to socialize with their male comrades. Barbershops were known as stylish, masculine, and inviting destinations that were often integral to the sociopolitical fabric of their communities. However, several factors began to spell the decline of the traditional barbershop: the mass marketing of razors that men could use to safely shave at home, the Great Depression, the long hair and unkempt appearance associated with hippie culture of the 1960s and ‘70s, and more recently, the introduction of the unisex salon.
The Modern Barbershop for Men and the Men’s Spa Salon Experience
In recent years, the men’s barbershop is once again surging in popularity—but with a renewed focus on promoting overall wellness and the carefully groomed appearance that many modern men seek. At Men’s Spa Salon, our team strives to create an environment in which our customers can unwind, socialize, and feel comfortable just being men, as their male predecessors have done at barbershops across the generations. To update and enhance the barbershop experience, we offer the following benefits:
- From the pressures of work and family to nonstop news and social media, daily life in the 21st century can be hectic. Therefore, Men’s Spa Salon makes it as easy as possible for our customers to take time out of their busy schedules to devote to self-care. We offer free parking and a convenient location in downtown Minneapolis. In addition, we maintain flexible hours with availability during the evenings and on Sundays.
- From the moment customers set foot in our salon, our goal is help them unplug from the stressful world outside. We offer complimentary cappuccino or espresso before introducing customers to their service providers, who will conduct a quick consultation in order to clarify the customer’s goals and preferences for the appointment. To start the service off right, customers receive a soothing mini-facial, hot towel treatment, and scalp massage. They are also offered a clean shirt to wear during the appointment in order to keep their own apparel clean, dry, and free of trimmed hair—making it easy to leave our salon and head out for the day feeling neat and refreshed!
- A full menu of salon and spa services. As part of our goal of providing a modern barbershop experience for men, we specialize in far more than just haircuts. We also offer professional styling, custom color and grey blending, beard sculpting, waxing, massage, and more! No matter your style preferences, our talented team is available to help you look and feel your best.
Need a new look or a little self-care? Contact Men’s Spa Salon today to schedule your appointment!
(Source: https://www.artofmanliness.com/articles/rediscovering-the-barbershop/).